Ulaanbaatar Broadcasting System - UBS Television was founded in 1992. UBS Television ranks among the top 10 based on consumer market ratings. UBS television, formerly known as “Ulzii” television, was established under Ulaanbaatar City Administration and first aired on 15 September 1992. In 2002, the ownership of the television was transferred to the City Council. In 2007 it was fully privatized, after operating under a private management contract for three years since 2004. The vision of UBS television is top production and creative solutions, and to work as a just, equitable, and professional television through promoting the Mongolian ideal and global culture. (http://ubs.mn/article/19) UBS television produces and broadcasts a variety of contents ranging from politics, socio-economy, discovery, arts and culture, sports, entertainment, reality show, and talk shows. Since 2009, the television successfully premiered Mongolia’s first international song festival, “Universe best songs 2009”, when it was celebrating its 7th year of production that year. The television consists of three channels, including UBS channel I, UBS Global channel II, and Ulzii television, each has its own unique features and content production. (http://ubs.mn/article/40) Experts assume that the city administration has been highly favourable towards UBS television throughout the years, implying that whoever was governing the City Government was always especially supportive.In 2016, the government appointed Communications Regulatory Commission of Mongolia announced that the ownership of UBS television rests with Ulaanbaatar Television LLC (http://www.crc.gov.mn/k/U/5H). The channel was founded and invested in by Balkhjav. L, Bayar. J, Nyamdavaa. L, Tsengel. D, and Narmandakh.B (http://crc.gov.mn/k/4x/5y).
Media Companies / Groups
Ulaanbaatar Television LLC
Ulaanbaatar City Administration, Office of the Mayor. Then Balkhjav. L.
Affiliated Interests Founder
Balkhjav. L. is known not to have any particular political party affiliations, he has always worked very close with consecutive leaders and the management team of the City Government, also during the rule of different political parties.
General Director: Balkhjav. L
Other Important People
Experts assume that the city administration has been highly favourable towards UBS television throughout the years, implying that whoever was governing the City Government was always especially supportive.
Revenue (in Mill. $)
Operating Profit (in Mill. $)
Advertising (in % of total funding)
The company filled some of the MOM survey, excluding parts about ownership percent and revenue. Three phone calls were made to the company to get some information for the questionnaire.
Sources Media Profile
TV Ratings 2016, Maxima LLC Document ID-2; http://ubs.mn/category/12; “Монголын хэвлэл мэдээлэл – Өнөөдөр” – 2016, Хэвлэлийн Хүрэлэн; https://www.dropbox.com/s/ozlym0k5knvwj9c/DID-1-PressInstitute-Yearbook2016.pdf?dl=0 ;
https://www.dropbox.com/home/%237 MOM2016_MNG/2-%20research/1_MediaIDs/3_TV? preview=Top+10+TV-Maximaenglish. pdf ;
http://tsagtur.mn/%D0%BC%D0%BE%D0%BD%D0%B3%D0%BE%D0%BB%D1%8B%D0%BD-%D1%85%D1%8D%D0%B2%D0%BB%D1%8D%D0%BB%D0%BC%D1%8D%D0%B4%D1%8D%D1%8D%D0%BB%D0%BB%D0%B8%D0%B9%D0%BD-%D1%8D%D0%B7%D1%8D%D0%BC%D1%88%D0%B8%D0%BB-%D1%82%D0%B5%D0%BB%D0%B5%D0%B2% D0%B8%D0%B7/ ; http://ubs.mn/article/19; http://ubs.mn/article/40 ; http://sansarcatv.mn/ubs-2-global/ ;